Avi Savar

Website: http://www.bigfuel.com

Contact: avis@bigfuel.com


Founding Partner, Big Fuel

Author Posts (174)


  • CES 2012 – Creative Talks Live

    I had the pleasure of sitting down with Kim Gould from Facebook’s marketing and communications team at this year’s CES. We had a great discussion around trends in technology, social media and more. This was a terrific way to cap off a very productive week in Vegas, where I had the pleasure of meeting some […]


  • Monaco Media Forum 2011

    I had the pleasure of speaking on a panel at the Monaco Media Forum this year in Monte Carlo. It was a wonderful event that hosted some of the most brilliant minds in media, technology and advertising. Here is the video from my panel on the role of social in media. You can see more […]


  • Mary Meeker Presents 2011 Internet Trends

    Kleiner Perkins partner and former Morgan Stanley analyst Mary Meeker took the stage at Web 2.0 Summit to present her annual trends report.  The deck is filled with tons of stats and insights that I found fascinating and felt compared to share.  That Mary Meeker is one smart lady… KPCB Internet Trends (2011) Her 12 […]


  • Avi Savar on Fox News

    I had the opportunity to appear on Fox News recently to talk about social media in the workplace and key tenants to success in social media.  Here is the clip from my segment – thankfully I don’t look exhausted and didn’t embarrass myself too much… but you be the judge!


  • Audio Interview with Avi Savar, Founder of Big Fuel Communications

    I was recently interviewed by Benzinga on one of their Podcasts.  We covered a lot of ground in 22 minutes!  Here is the audio and also full transcript: TRANSCRIPT: Benzinga: How are you doing today, Avi? Avi Savar:I’m doing well, thanks so much. Benzinga:Could you start off by giving our listeners some background information on […]


  • Why you should care about 4Square.

    Mark my words, Geo-location will be at the heart of Social Media. Social Media Is About Me. I had the good fortune to hear Peter Theil speak a few weeks ago.  He shared a lot of wisdom from behind his podium — one memorable moment for me was his answer to the question “why did […]


  • 10 Reasons Brands Need a Social Media AOR

    Is 2011 the Year of the Social Media AOR? There is no doubt social media is here to stay. Anyone who still says that social is a flash in the pan (and yes, there are people are still saying it) must be living on a different planet. So now that social has crossed the chasm, […]


  • Buick Gets in the Game with “Quest for the Keys”

    Brand Channel‘s Sheila Shayon wrote a nice post about Big Fuel’s current campaign for Buick. Thanks Sheila! My favorite quote: “Witness “Quest for the Keys,” which marks Buick’s most innovative social marketing exercise to date.” Social media scavenging is now yielding ever bigger rewards for brands. Witness “Quest for the Keys,” which marks Buick’s most […]


  • Just Like That, The iPad Is Almost As Big As The Mac

    CHART OF THE DAY: Apple’s iPad business has only been around for 9 months, but it has already generated almost $10 billion in revenue for Apple.  Specifically, Apple shipped 14.8 million iPads last year, generating $9.6 billion in revenue. Last quarter alone, it shipped 7.3 million iPads for $4.6 billion in sales. That’s amazing. And […]


  • Big Fuel Opens Detroit Office

    Chrissie Thompson from the Detroit Free Press recently covered Big Fuel’s expansion into Detroit. Big Fuel, a 7-year-old New York social-media agency, has chosen Detroit for its first satellite office, becoming the latest advertising agency to follow General Motors marketing chief Joel Ewanick’s encouragement to put employees in downtown Detroit. The firm plans to employ […]


  • GM’s New Social Media Marketing Agency Is Staffing Up (btw — that’s us)

    Todd Wasserman at Mashable recently posted a fun story about Big Fuel and the hyper-growth we have been experiencing. Big Fuel, the New York-based agency that handles all of General Motors’ social media marketing, is opening a Detroit office to service the account and is on a hiring binge. Avi Savar, the CEO and founder […]