Michoel Ogince

Website: http://www.mountainclimber.me

Contact: michoelo@bigfuel.com


Social Technology Entrepreneur

Author Posts (26)


  • Finally, Social Tranquility

    Refining Social Technology There is no doubt that technology has enhanced our social relationships. In a recent interview on the BBC, Mark Zuckerberg claimed that an open social network that allows people to share anything with anyone enriches our lives. Certainly this philosophy has created the world’s largest social network and one of its most valued companies. […]


  • Is Your Startup Social?

    In the USA alone thousands of startups are emerging from beta each month. How does one define a startup as social? If you are a CMO, marketer or agency, knowing which startups are social can benefit your brand or client. If you are an entrepreneur or product developer catering to the social consumer or brand, […]


  • I Speak Social

    Siri’s Social Media Integration In computing, an input device is any peripheral (hardware equipment) used to provide data and control signals. One of the first peripherals was the keyboard, followed by the joystick, mouse and stylus. Historians consider the first touch screen to be a capacitive touch screen invented in 1965. Apple, however, revolutionized the […]


  • Bon Voyage: Gogobot in 60 Seconds

    Facebook is the world’s largest and most universal social network, but there are other niche social networks that have dominated the social space. Two that immediately come to mind are LinkedIn, the social network for professionals, and Foodspotting for foodies. There is also Ning, a platform that lets users create their own social networks—recently acquired […]


  • Meet Zak, He’s Bridging the Gap

    Meet Zak Knudson, VP Product and User Experience at The Echo System. Zak Knudson


  • Leveraging a Social Platform? Six Ingredients You Should Evaluate

    The social technology space is crowded with thousands of vendors and tens more are added daily. This makes deciding which platforms to leverage a daunting task for CMOs and marketing professionals. To help you, I have outlined below six ingredients to look for when evaluating social platforms. Note: some points are more weighted to specific […]


  • I’m Going Shopping and You’re Invited!

    If you were following Big Fuel Social Labs this week, you would have seen this Tweet:


  • Big Fuel Social Labs

    Can you imagine social technology one year from now? The cookie dough ice cream is running low. A microchip embedded in your freezer and connected to your Facebook account alerts you via Siri: “Your Haagen-Dazs chocolate chip cookie dough is running low—your friend Seth is a fan of Ben and Jerry’s on Facebook and praised […]


  • Five Ingredients to Social Startup Stardom

    Starting up in the social space? Chew on these: 1. Be a Rhinoceros During the process of co-founding Hopnskip in ’94 – a social classifieds startup, I was fortunate to learn a valuable life lesson from my cofounder, friend and business mentor. In his words: “The tertiary education system, societal norms and other influential factors […]


  • Location-Based Service: Yelp

    This post has been cross-posted from Mountain Climber.me – authored by Michoel Ogince. A location-based service (LBS) is an information or entertainment service, accessible from mobile devices through the cellular network and utilizes the geographical position of the mobile device. This post will be the first in a series of high level reviews of LBS’s.


  • The Journey of Social Content

    The course of content distribution across the social web is not an easy route to track. In fact, there are a number of theories on the path content takes when spreading throughout the social space.