Twitter might be the social media darling right now, but it will be interesting to see how the micro giant evolves. Especially now that Facebook has integrated many twitter-like features. Some of the stats below paint a picture that leads me to believe Twitter need to think about its future and start evolving.
According to reports from comScore, eMarketer, Nielsen, HubSpot, Pear, and Alexa:
- 94% of Twitter users have under 100 followers
- 90% of tweeting is done by 10% of Twitter users
- 60% of new Twitter users fail to return the following month
- 50% of Twitter accounts are inactive (haven’t tweeted in the past week)
- 40% of tweets are “pointless babble”
- 35% of Twitter users have 10 or fewer followers
- 21% of Twitter accounts are empty placeholders
- 11% of Twitter users interact with brands on Twitter
- 9% of Twitter users don’t follow anyone at all
- 3% of followers click on links tweeted
Scroll to the Post Form and leave a comment. Pinging is disabled.
Currently there are no comments related to article "10 sobering Twitter stats found after scouring dozens of research reports".